Bennetts is the UK's number one for bike
insurance and insures
over 170,000 bikers in the UK and Northern Ireland. Established in 1930, Bennetts has over 70 years experience in the insurance industry and over the last decade
has become one of the fastest growing insurance providers in the UK.
Approximately 300 staff, based in Coventry, provide competitive quotes to
almost 600,000 bikers a year (that's over half of the biking population). With
a panel of ten strong underwriters, Bennetts continues to work closely with
them to ensure its customers receive the best possible price for their insurance requirements.
Key facts about Bennetts
1930 Founded by Gordon Bennett in Coventry and provided general insurance for
customers
1970 Due to demand and changes in the market Bennetts became specialists in
motorcycle insurance in the early 1970's and devised a number of schemes for
bikers
1999 Free Phone number became available at weekends due to demand
2000 Bennetts was the first to launch its quote and buy facility online at
www.bennetts.co.uk
2001 Winner of Insurance Age 'Website of the Year 2001'
The Budget Group of Companies acquired Dial Direct Insurance Marketing Ltd,
which incorporated the Bennetts brand
At the time of acquisition Bennetts insured 95,000 bikers
2003 The Bennetts brand was given a new identity and look
Bennetts became personal sponsor of Neil Hodgson who went on to become the
2003 World Superbike Champion
Bennetts dominated TV screens through sponsoring bike related programmes on
Sky including Men and Motors, Motors TV, Sky Sports and Moto Plus
2004 Bennetts became the preferred insurance provider for the BMF, British
Motorcyclist Federation
2005 Bennetts invested almost £ 700,000 in the latest state of the art
technology to enhance its product offerings to meet customer demands
Bennetts became the title sponsor of the 2005 British Superbike Championship
Bennetts currently insures over 170,000 bikers in the UK
2006 Bennetts renews BSB sponsorship deal and becomes title sponsor of the
Bennetts British Superbike Championship for the second year running. Bennetts sponsors TV coverage of the BSB on ITV1 and launches
its new 'be part of it' TV credits, featuring a competition to find bikers
and bike lovers to star in its next set of TV credits.
Research carried by out into motorcycle
insurance by Consumer
Intelligence has shown that 2 out of 3 bikers make savings by switching their
bike insurance to Bennetts!
